Scouts · Operators · Backers
Send me the founders you can't help. I'll send you the ones I can't.
You know B2B tech founders who can build but get stuck at selling. I build the commercial system that gets them selling, and I work with a tight network of operators who cover everything around it: demand, design, brand, talent, capital. Refer, co-deliver, or send a whole portfolio. The founder wins, and so do you.
The network
A full go-to-market bench, on call.
A founder rarely needs just one thing. They need demand, a site that sells, a brand that travels, the right hires, sometimes capital. I work with a tight network of operators I trust across all of it, so a founder gets seamless handoffs and one coherent result, instead of a stack of vendors to manage. Filter by what you are looking for.

Emmanuel Mondon
AdviceGEOGeospatial scout
Geospatial and Earth Observation advisor, deep-tech and space scout
Emmanuel runs AdviceGEO, a boutique advisory for the geospatial and Earth Observation market, and co-founded Space Cooperative Europe. Munich-based, 25 years across geodata and space (ERDAS, Intergraph, DigitalGlobe, Maxar). He spots founders whose product works but who cannot sell it yet, and refers one in only when everyone agrees to the intro.
Emmanuel on LinkedIn → 
Alexandre Tournon
ProfitblLead generation
European B2B outbound sales, SDR as a service
Profitbl runs outbound sales as a service: senior SDRs who book qualified meetings and fix the go-to-market underneath, so pipeline stops depending on inbound. Luxembourg-based, selling across French-speaking Europe, Benelux, DACH and the Nordics. The founder keeps the playbook.
Profitbl → 
Dylan de Heer
Square OneProduct design
Design-backed venture builder
Square One is a design-backed venture builder in Utrecht. Senior design engineers who embed with a team and ship product, or come in as a design co-founder. They design the thing people actually use, so the product earns the sale.
Square One → 
Sofia Kakkava
Sofia Kakkava ConsultingOrg development
Business-coaching psychologist (MSc, MBA)
Sofia builds the leadership, structure and operating rhythm behind a growing company. A business-coaching psychologist working across strategy, systems and self-leadership, so a founder scales the team and themselves without burning out.
Sofia Kakkava → 
Mitchel van Luit
AceDigitalInbound marketing
Behavioural digital marketing
AceDigital puts behavioural psychology into digital marketing: high-converting websites and customer-journey advertising built on how people actually decide. Haarlem-based, and they have helped 118+ companies improve their marketing since 2020.
AceDigital → 
Mike Swetman
MorpheusTalent recruitment
Go-to-market and tech talent
Morpheus places go-to-market and technical talent into startups and scale-ups, permanent or interim. Co-founder Mike focuses on geo-data, robotics, AI and renewable energy, so the hires understand the space. UK, US and Europe.
Morpheus → 
Thibault Le Meur
TriscaleOutbound / outreach
Go-to-market operating partner
Triscale is a go-to-market operating partner for B2B companies: hands-on outbound and outreach, from first pipeline to repeatable revenue, now with AI-assisted outreach. Strategy and execution together, not advice from the sideline.
Triscale → 
Dennis Vink & Thorsten Lampe
HurozoAI agentic
Agentic AI solutions
Hurozo puts the commercial system into software: agents that run the work, not just suggest it. Co-built by Dennis Vink and me, so it plugs straight into how Product.Zone delivers.
Hurozo → 
Eduardo Petit
Bucare ConsultancyLegal counsel
Legal and business advisory, Netherlands
Bucare Consultancy handles the legal and business side of setting up in the Netherlands: company formation, contracts, and ongoing legal management. Amsterdam-based, over a decade in, so procurement and paperwork stop killing deals.
Bucare Consultancy → 
Parul Benien
Bimbaches VenturesFundraising
Go-to-market and fundraising operator
Bimbaches Ventures is firepower for AI and deep-tech founders, from first customer to next round. Parul is an operator, not an advisor: go-to-market, partnerships and fundraising readiness. 30+ companies, 8 years, EU-based.
Bimbaches Ventures → 
Radina Galabova
RAD AMSBranding
Fractional Chief Brand Officer
RAD AMS is a fractional Chief Brand Officer for tech founders: brand strategy and storytelling that moves adoption, in a focused two-week sprint. Radina brings 10+ years on brands like Bose, HSBC and Huawei, plus 30+ startups.
RAD AMS → 
Mahmoud Elbeleidy
Interim CFOInterim CFO
Interim finance leadership for growing tech
Mahmoud is an interim CFO for growing tech companies: the finance function a founder needs before a full-time hire. Forecasting, fundraising support, and numbers a board can trust.
Mahmoud on LinkedIn → Open seat
PR & communicationsPR / comms
This seat is open. If you place B2B tech stories and run comms for founders, let's talk.
Introduce someone → Open seat
Web & product buildWeb / dev build
This seat is open. If you build fast, high-converting sites and web apps for B2B tech, let's talk.
Introduce someone → The short version
I'm looking for you.
You are the scout who spots a founder before anyone else, the operator who owns a craft I don't, or the accelerator watching a portfolio stall the moment it has to sell. Send me the ones you can't take further, and the founder gets one result instead of five opinions.
Three ways in
Pick the one that fits how you work.
01
You know the founders
Refer them
Who you are
You meet B2B tech founders early, in accelerators, labs, syndicates, or your own network, and you can tell who has built something real and gets stuck at selling it.
How it works
You introduce us, or just send the free read. I read their homepage the way their buyer does and send back where it loses people. No call, no pressure. You stay the person who found them something useful.
What you get
A genuinely useful thing to give a founder, and a referral fee or share agreed up front, one you would be comfortable telling the founder about.
02
You deliver a piece I don't
Co-deliver
Who you are
You are an operator, agency, or studio in demand, design, brand, talent, or capital, working with the same founders. You have more demand than hours, or you want a commercial system to bring to your own clients.
How it works
We co-deliver on an engagement, or hand a piece back and forth: I take the commercial system, you hold your craft. Your client stays yours. I work a defined scope and hand it back, so the founder gets one coherent result and seamless handoffs.
What you get
Overflow handled without losing the client, a commercial system you can bring to your own accounts, and a profit-share or scope split agreed up front.
03
You back the founders
Send a portfolio
Who you are
You run an accelerator or a fund. Your portfolio can build but gets stuck the moment they have to sell. Their traction question is really a commercial-system question.
How it works
You send the portfolio for a clear read on readiness to sell, founder by founder, and a path to fix what is broken. Signal you can act on at the board table, not another generic mentor hour.
What you get
A readiness lens across the portfolio and a real first step for each founder. The full investor view lives on its own page.
Why partner with me
There is something real to refer into.
Most go-to-market help is one person and their opinions. Mine is productized: a free read, then an Audit that maps the whole way they sell, then Sprints that build only what is broken. So a founder you send over gets a clear first step, a fixed scope, and a result they keep, not a gamble on chemistry. I came up in deep tech, raised twenty million, and built a marketplace for chemical materials that moved 1.5 billion euros, so I sell the way your founders need to, not the way a generalist consultant talks.
Free → kept
Every referral starts with a free read and ends with a result the founder owns. Nothing locks them in, so the intro stays easy to make.
Questions you're asking
Partnering, answered.
How do referral fees or profit-shares work?
Agreed up front, per partner: a referral fee, a profit-share on co-delivery, or mutual invites into each other's client work. Always something you would be comfortable telling the founder about. I would rather get that right with you than quote a blanket number here.
What makes a founder a good fit to send over?
B2B tech, a product that already works, and a team that gets stuck at selling, usually into buying committees and long, regulated cycles. If users like it but procurement does not buy it, that is the one.
If we co-deliver, whose client is it?
Yours, always. I take the commercial-system piece on a defined scope and hand it back. I am not in the business of owning your relationships, and we agree the split up front.
I run a go-to-market service. Can I join the network?
Probably, if you are an operator I would trust with my own clients. Start a conversation. The network stays small on purpose, so the handoffs stay clean and the founder always gets one coherent result.
Let's talk
Know a founder who can build but not sell?
Send a founder the free read, bring a craft to co-deliver, or join the network. Any of the three takes five minutes, and I read every one myself.
Same system behind every referral and every collaboration: the free read, the Audit, the Sprints.