You built a good product. Let’s make sure buyers get it.

Your homepage says one thing. Sales says another. Buyers stay confused.

Product.Zone is your 0-100 customers growth partner. We help B2B teams build positioning that sticks – and roll it out across the homepage, pitch, and sales. So your team stops guessing. And customers know what to do next.

See if it’s a fit

Book the Sprint

What changes after the sprint →

“Now our homepage, pitch, and sales calls speak the same language.” – Pascal, CEO Senf

Trusted by B2B tech ventures →

Positioning Sprint

A 3-week sprint to lock in your story – and wire it into your homepage, pitch, and product.

What You Get in the Sprint

No frameworks. No slide decks for leadership.

Just working decisions on “who is this product for?”, “what problem does it solve uniquely well?” and “why is it better than the alternatives?” your team can use right away.

One shared story

The core message everyone builds from. No more ad hoc decks or rewrites.

Homepage layout with copy

Structure and copy built to make your product instantly clear.

Sales deck outline

Slides that match your homepage – no more sales-side translation.

Team-ready lines

Your 2–3 core lines – used everywhere, from sales to site.

Positioning snapshot

A one-pager your whole team can build from – clear, consistent, and repeatable.

Pricing Tiers

(Based on Maturity & Complexity)

Pre-Launch

Building and need your first clear pitch (0–10 customers)

€3,500

Early Growth

Aligning story, site, and sales – team saying it 5 ways (5–50 customers)

€5,500

Expansion

Shifting story for scale – you've outgrown your pitch (50–250+ customers)

€7,500

B2B tech.You’ve got a good product.

But the positioning?

Check yourself:

The homepage sounds good... but says nothing.

You keep asking: “What are we actually selling?”

You have a positioning doc. Nobody uses it.

Everyone’s pitching it their own way.

Sales demo feels like a feature tour.

Customers “like it”... but don’t act.

Sales keeps rewriting the deck.

It feels like:

You’re pitching up. You’re shipping fast.But that vague positioning keeps slowing the team down.

Here’s how we fix it

We shape your positioning in 3 weeks – and wire it into your homepage, pitch, and team flow.

So your site explains what you do. Your pitch lands. Your team stops rewriting it every week.

Stage 1: Frame the story

We shape 2–3 sharp positioning bets.

We work from what you say today – in product, pitch, and sales - and build positioning options tied to real buyer pull.

So your team has a clear place to start (and disagree).

Stage 2: Align the team

We give your team one version they can actually use.

Homepage layout, 1-pager, and sales deck outline – all built from the same positioning.

Stage 3: Write it where it matters

We build homepage and pitch with sharp positioning copy.

Structured like an API: inputs, outputs, logic.

Testable, tweakable, built in working copy.

FAQ

You built a good product. Let’s make sure buyers get it.

Your homepage says one thing. Sales says another. Buyers stay confused.

Product.Zone is your 0-100 customers growth partner. We help B2B teams build positioning that sticks – and roll it out across the homepage, pitch, and sales. So your team stops guessing. And customers know what to do next.

See if it’s a fit

Book the Sprint

What changes after the sprint →

“Now our homepage, pitch, and sales calls speak the same language.” – Pascal, CEO Senf

Trusted by B2B tech ventures →

Positioning Sprint

A 3-week sprint to lock in your story – and wire it into your homepage, pitch, and product.

What You Get in the Sprint

No frameworks. No slide decks for leadership.

Just working decisions on “who is this product for?”, “what problem does it solve uniquely well?” and “why is it better than the alternatives?” your team can use right away.

One shared story

The core message everyone builds from. No more ad hoc decks or rewrites.

Homepage layout with copy

Structure and copy built to make your product instantly clear.

Sales deck outline

Slides that match your homepage – no more sales-side translation.

Team-ready lines

Your 2–3 core lines – used everywhere, from sales to site.

Positioning snapshot

A one-pager your whole team can build from – clear, consistent, and repeatable.

Pricing Tiers

(Based on Maturity & Complexity)

Pre-Launch

Building and need your first clear pitch (0–10 customers)

€3,500

Early Growth

Aligning story, site, and sales – team saying it 5 ways (5–50 customers)

€5,500

Expansion

Shifting story for scale – you've outgrown your pitch (50–250+ customers)

€7,500

B2B tech.You’ve got a good product.

But the positioning?

Check yourself:

The homepage sounds good... but says nothing.

You keep asking: “What are we actually selling?”

You have a positioning doc. Nobody uses it.

Everyone’s pitching it their own way.

Sales demo feels like a feature tour.

Customers “like it”... but don’t act.

Sales rewrites the deck (again).

It feels like:

You’re pitching up. You’re shipping fast.But that vague positioning keeps slowing the team down.

Here’s how we fix it

We shape your positioning in 3 weeks – and wire it into your homepage, pitch, and team flow.

So your site explains what you do. Your pitch lands. Your team stops rewriting it every week.

Stage 1: Frame the story

We shape 2–3 sharp positioning bets.

We work from what you say today – in product, pitch, and sales - and build positioning options tied to real buyer pull.

So your team has a clear place to start (and disagree).

Stage 2: Align the team

We give your team one version they can actually use.

Homepage layout, 1-pager, and sales deck outline – all built from the same positioning.

Stage 3: Write it where it matters

We build homepage and pitch with sharp positioning copy.

Structured like an API: inputs, outputs, logic.

Testable, tweakable, built in working copy.

FAQ

You built a good product. Let’s make sure buyers get it.

Your homepage says one thing. Sales says another. Buyers stay confused.

Product.Zone is your 0-100 customers growth partner. We help B2B teams build positioning that sticks – and roll it out across the homepage, pitch, and sales. So your team stops guessing. And customers know what to do next.

See if it’s a fit

Book the Sprint

What changes after the sprint →

“Now our homepage, pitch, and sales calls speak the same language.” – Pascal, CEO Senf

Trusted by B2B tech ventures →

Positioning Sprint

A 3-week sprint to lock in your story – and wire it into your homepage, pitch, and product.

What You Get in the Sprint

No frameworks. No slide decks for leadership.

Just positioning wired into your homepage, pitch, and product.

One shared story

The core message everyone builds from. No more ad hoc decks or rewrites.

Homepage layout with copy

Structure and copy built to make your product instantly clear.

Sales deck outline

Slides that match your homepage – no more sales-side translation.

Team-ready lines

Your 2–3 core lines – used everywhere, from sales to site.

Positioning snapshot

A one-pager your whole team can build from – clear, consistent, and repeatable.

Pricing Tiers

(Based on Maturity & Complexity)

Pre-Launch

Building and need your first clear pitch (0–10 customers)

€3,500

Early Growth

Aligning story, site, and sales – team saying it 5 ways (5–50 customers)

€5,500

Expansion

Shifting story for scale – you've outgrown your pitch (50–250+ customers)

€7,500

B2B tech.You’ve got a good product.

But the positioning?

Check yourself:

The homepage sounds good... but says nothing.

You keep asking: “What are we actually selling?”

You have a positioning doc. Nobody uses it.

Everyone’s pitching it their own way.

Sales demo feels like a feature tour.

Customers “like it”... but don’t act.

Sales rewrites the deck (again).

It feels like:

You’re pitching up. You’re shipping fast.But that vague positioning keeps slowing the team down.

Here’s how we fix it

We shape your positioning in 3 weeks – and wire it into your homepage, pitch, and team flow.

So your site explains what you do. Your pitch lands. Your team stops rewriting it every week.

Stage 1: Frame the story

We shape 2–3 sharp positioning bets.

We work from what you say today – in product, pitch, and sales - and build positioning options tied to real buyer pull.

So your team has a clear place to start (and disagree).

Stage 2: Align the team

We give your team one version they can actually use.

Homepage layout, 1-pager, and sales deck outline – all built from the same positioning.

Stage 3: Write it where it matters

We build homepage and pitch with sharp positioning copy.

Structured like an API: inputs, outputs, logic.

Testable, tweakable, built in working copy.

FAQ